The Episode app is a mobile storytelling network and platform. Episode features interactive Hollywood-caliber stories built from the ground up for mobile, not the passive entertainment of TV and movies. In Episode, your choices decide the path of your story.
There have been 10+ billion episodes viewed on Episode so far. We’ve also opened up our storytelling platform and have the world’s largest community of interactive stories and storytellers, with 150,000+ stories and 25+ million registered creator accounts. Episode can also be read in 6 languages with more to come.
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These seven Episode Originals give a sense of the evolution of storytelling on Episode since our launch in 2014:
Campus Crush (2014). This highlights our very first story, with our initial art style and visual direction at our launch.
Demi Lovato: Path to Fame (2015). We partnered with Demi Lovato, a Pixar alum, and some great writers to develop this story. We created a new art style, and pushed our bar on visual storytelling. In particular, the concert scene in Episode 3 will give you a sense of what we started to experiment with mid-2015. We then released this new art style to all of our creators, who have put out some truly amazing stories in it!
Mean Girls: Sorority Rush (2016). This was our second story in Girl World, following Mean Girls: Senior Year, which we created with Kirsten “Kiwi” Smith (co-writer of hit movies Legally Blond and Ten Things I Hate About You). The story takes you to college with the Regina, Gretchen, Karen, Janis, Damian and more. Visually, we started doing more with animation, layering, and establishing shot angles in early 2016.
Pretty Little Liars (Late 2016). We partnered with Warner Brothers to bring Pretty Little Liars to mobile at the end of 2016. We created a brand new art style and explored new tricks with lighting, background effects, sound design, and scene layout to create suspense and mystery.
Love Life (2018): This story, developed entirely in-house from an original storyline, brought us to the next level of visual complexity. It introduced both new physical features to make each character unique, as well as advanced background and animation effects. It takes place entirely in New York City, allowing our readers to experience first hand many of its iconic landmarks.
Love on Fire (2018) One of our most successful stories ever, this hit Episode original gives readers more agency than ever before. As they spend a summer in a lavish beachfront mansion looking for love on a reality-tv show, readers are able to shape their character’s journey and choose between all of the sexy singles vying for their attention thanks to the deep and complex interactivity around which the story is based.
The Roommate Crush (2021) Inviting readers to play as a college freshman grappling with her identity, this original LGBTQ romance, written by a member of Episode’s community, showcases our commitment to inclusivity. Today, nearly every Original allows readers to choose their sexuality or dating preference, and our community of creators from around the globe create original stories that speak to our diverse audience.
The next wave of entertainment will undeniably be interactive, whether it's virtual reality, augmented reality, or an Episode story. Episode is the mobile storytelling component of the inevitable interactive entertainment wave.
For a generation that grew up without smartphones, passive entertainment like television and movies made sense. But now we have a generation who has grown up entirely with smartphones and expects to be an active participant in their entertainment. Whether it’s sending images to friends, posting and commenting on social media, or creating a piece of video content, they are used to being part of the story. Episode is perfect for this audience since they can step into stories themselves as well as make their own. It’s interactive and immersive from start to finish.
Like video led to the rise of streamers, or social media gave way to a new kind of celebrity, Episode has formed a new class of creator. Because our content is episodic in nature (like TV), our creators build worlds and form significant connections with their audiences that go deeper than simply liking a photo or video.
People have completed 10+ billion episodes to date.
There are 150,000+ stories and counting on Episode.
Anyone who loves to read and write and is looking for a new to do so. To learn more about becoming a creator, check out our Episode Studio.